Book Title:-
Author Name:-
ISBN:-
Publishing Year:-
Extent:-
Dimension:-
Binding:-
Price:-
Fashion Marketing Management
Dr. V. Ramesh Babu, A. Arunraj
9789385059490
2019
286 pages
6*9
Hardback
Rs. 2995
The aim of this book is to cover the fundamental concepts of fashion marketing management and describes the practical approaches presently followed in the industry with an examples for each and every chapter. This book will be very useful for students studying Fashion technology, Apparel Technology, Garment Technology, Textile Technology and Costume design program. The book gives an in depth knowledge about Industry practices hence this book is beneficial to Merchandisers, Marketing Managers, Industry persons and Researchers. To enhance the teaching and learning this book solves the purpose to the faculty and students.
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